Optimising your Google Product Feed
Like this chess set example, popping products into Google Base/Froogle or GPS - or whatever they decide to call it when you’re reading this - carries the difficulty of constructing an XML feed that needs to be optimised for good exposure within the results shown. To get one-boxed (shown in the search results at the top of the page for ‘Product Search Results’) is a boon for the company that can construct the feed. We only know of one company that offers the service of writing the XML feed and optimising it so that the possibility of getting one-boxed is possible.